Elaiaskarpos is a comprehensive news portal dedicated to the olive oil industry, offering valuable insights, updates, and stories to professionals and enthusiasts alike. The website needed to serve as an informative and user-friendly hub, allowing readers to navigate a wealth of content while staying up-to-date with the latest developments in the industry.

Our mission was to build a WordPress-powered platform that combined a clean, modern design with custom features tailored to the needs of the olive oil industry.

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The challenge

Elaiaskarpos needed a website that could:

• Present news and updates in an organized and visually appealing manner.
• Offer an intuitive navigation system for readers to explore various categories effortlessly.
• Leverage Google Ads to generate revenue and sustain the platform’s growth.

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The solution

1. Customized WordPress Design:
   Selected and tailored a ready-made WordPress theme to fit the portal’s clean and professional style while ensuring responsive performance across devices.
2. Advanced Menu and Tagging Features:
   Developed a custom-coded main menu to categorize news articles efficiently and added product tags to improve search and discovery within the site.
3. Google Ads Integration:
   Implemented Google Ads to strategically monetize the platform without compromising user experience.